Just after its global debut in Maranello, Ferrari proudly unveiled the 296 Speciale in the Middle East during an exclusive event in Dubai. Curated with Ferrari’s signature elegance, the event offered guests an immersive introduction to the brand-new mid-rear-engined special series Berlinetta and its extraordinary performance capabilities.

The car takes its rightful place in the exclusive lineage of special version Ferrari berlinettas and, just like its forebears – the Challenge Stradale, 430 Scuderia, 458 Speciale and 488 Pista – has been conceived to set the new benchmark in terms of driving thrills and engagement, not just for the marque’s production range, but for the segment as a whole.

“The launch of the Ferrari 296 Speciale marks a special occasion for the brand in the Middle East” said Giorgio Turri, General Manager, Ferrari Middle East.  “True to its name, this model is nothing short of extraordinary, blending cutting-edge innovation with Ferrari’s unmistakable DNA. With its supreme agility and dynamic finesse, heightened responsiveness and unmatched driving engagement, the 296 Speciale sets a new benchmark for performance and driving emotion behind the wheel. We can’t wait to see this remarkable model on the roads of the region.”

Conceived for the Ferrarista who demands an unrivalled driving experience, the Ferrari 296 Speciale represents the new pinnacle for the Ferrari production range in terms of driving fun and is dedicated to owners in search of that special feeling of being at the wheel of a car with extraordinary performance. The Ferrari 296 Speciale is a masterpiece of engineering and performance.

The regional premiere of the Ferrari 296 Speciale was a milestone in a thrilling new era for Ferrari in the Middle East. As we continue to bring iconic models and unforgettable experiences to the region, we invite you to stay connected—and be part of what’s next